Client: NIU Nepal
Project Name: Random Acts of Kindness
Video Style: Promotional Video


NIU is one of the world’s leading provider of smart urban mobility solutions, which has tapped into the market of smart electric two-wheeled vehicles, which now operates in Nepal as well.

NIU Nepal launched a campaign ‘Random Acts of Kindness’, in which they distributed masks to the public service workers and general people of Kathmandu. The aim of this campaign was to deliver the message that ‘Kindness doesn’t cost much but its effects can last for a long time.’ The other objective, was to create brand awareness and revolutionize the means of transport in Nepal which will gradually result in a greener, much cleaner Nepal.

Our team captured the moments travel, interaction and distribution of masks when the employees of NIU Nepal went down to the road and distributed masks.